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Dog Products

• Dog Treats
• Salmon Oil

Cat Products

• Salmon Oil

NEW PRODUCTS

• COD LIVER OIL
• SARDINE-ANCHOVY OIL
• Drinking Bottles

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General Information

• About Omega 3s
• About Iceland
• About Us
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• New Bottle Info
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If your dog doesn't love our products we will refund your money,  no questions asked. Iceland Pure products possesses a strong fish aroma, which entices dogs and cats to eat it like there is no tomorrow.

Iceland Pure offers a variety of natural products made for 100% Icelandic and Norwegian fish.

Dogs & Cats

• 100% Dried Fish Snack Treats - Dogs naturally love the taste of fish therefore making this treat an excellent training tool to enhance good behavior.
• Sardine-Anchovy Oil
• 100% Salmon Oil 
• 100% Cod Liver Oil
• To be given to enhanced your pets daily food intake by adding Fish flavor. Promotes appetite and is very rich in Omega 3 fatty acids. To learn more about the benefits of this amazing product click here

Note: The bones (minced) in most of the products are left in to provide a good source of calcium.

Our Drying Process: People in Iceland have been drying fish for centuries and the best way of drying fish and keep all the vitamins and minerals is not by freezing it but by drying it with pure Icelandic air between 18 and 20 degrees Celsius for 48 hours. We gently AIR-DRIED our treats, this process delivers a high quality treat maintaining the nutritional integrity of our fresh Icelandic fish. Air-drying is a sterile and safe method performed under the out most controlled conditions.

Benefits of feeding you pet with 100% Icelandic fish rich in Omega 3 and 6 fatty acids: Promotes

• Healthy skin & glistening coat
• Decreased inflammation
• Improved immune system
• Reduced shedding !!

Advanced research and case studies continue to show evidence that the benefits of Omega-3 & 6 Fatty Acids such as:

• Reduced Joint Discomfort
• Less Problems with Dry, Itchy Skin Attractive, Shiny Coat
• Renewed Energy
• Protection against Auto Immune Diseases
• Reduced Risk of Stroke or Heart Problems
• Keeping Blood Triglycerides in Check
• Antioxidant Properties Lower Risk of Cancer
• Anti-Inflammatory Activity

We are not claiming that our product or any products for that matter rich in Omega 3 will cure your dog of any illness but we are very sure that it will benefit your pets overall health.

To learn more about fatty acids please follow this link About Omega

Please help us to promote our products so we can keep offering you great savings and unsurpassed quality, spread the word among your family and friends. Feedbacks are welcome. Thanks

Order inquires please follow this link to send us a note

Statement made by our Italians friends:

Due to the absence of meat-derived proteins and animal fats, Ifex Snack Fish treats and Salmon oil are perfect against BSE (mad cow disease) problems.